[Ebook] Mastering Meta Audience Segmentation for better ROAS
Meta’s audience tools offer a wide range of targeting possibilities, but knowing which segments actually improve performance can feel unclear. To help bring clarity and direction, we analyzed how different audience types behave, how they impact revenue, and which adjustments produce the strongest results. The findings are now available in a practical guide built from real data and real campaigns.
Inside the ebook, you’ll learn:
• How audience freshness affects retargeting outcomes
• Which segments deliver stronger revenue and ROAS
• When to remove low-value audiences to improve efficiency
• How separating existing customers from engagers enhances performance
If you are looking for a more strategic approach to Meta targeting, this resource offers clear insights that can help guide stronger decision making.
