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[Webinar Recording] Understanding the hotel metasearch funnel

June 18, 2025

[Webinar Recording] Understanding the hotel metasearch funnel

In the context of hotel metasearch marketing, your listings function as a condensed sales funnel operating within the larger metasearch landscape. 🌐 This micro-funnel is crucial because it encapsulates...
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Monthly Newsletters

Flywheel news | May 2025 hotel digital marketing news | GCommerce

June 4, 2025

Flywheel news | May 2025 hotel digital marketing news | GCommerce

Big news for our PMax campaigns at GCommerce! Google announced they are upgrading the campaigns with new reporting tools to offer deeper visibility into performance, search terms, and creative...
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Monthly Newsletters

Flywheel news | April 2025 hotel digital marketing news | GCommerce

May 5, 2025

Flywheel news | April 2025 hotel digital marketing news | GCommerce

Google Marketing Platform has recently added a host of new innovations and features to their Connected TV (CTV) offering aimed at driving more efficient, measurable, and personalized campaigns. The...
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Monthly Newsletters

Flywheel News | March 2025 Hotel Digital Marketing News | GCommerce

April 2, 2025

Flywheel News | March 2025 Hotel Digital Marketing News | GCommerce

As of February 20, 2025, Google has officially sunset its commission-based bidding strategy for Google Hotel Ads. This bid strategy, which only charged hotels for actualized stays produced by...
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Equity & Advocacy

Celebrating Women's Leadership: Insights from the female leaders at GCommerce Solutions

March 24, 2025

Celebrating Women's Leadership: Insights from the female leaders at GCommerce Solutions

One of our favorite months every year, Women’s History Month, gives us a chance to pause and consider all the amazing contributions women make throughout the world, especially here,...
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