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Flywheel news | June 2025 hotel digital marketing news | GCommerce

July 8, 2025

Flywheel news | June 2025 hotel digital marketing news | GCommerce

Big news for Instagram users and content creators–as of July 10th the platform will be opening up its content to be crawled by search engines with explicit user permission....
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Metasearch

[Webinar recording] Beyond the boom: smart marketing strategies for slowing travel demand

June 25, 2025

[Webinar recording] Beyond the boom: smart marketing strategies for slowing travel demand

How Boston Harbor Hotel increased direct bookings with website personalization & strategic campaigns As travel demand stabilizes after the post-pandemic surge, hotels are faced with a new challenge: maintaining...
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Metasearch

[Webinar recording] Understanding the hotel metasearch funnel

June 18, 2025

[Webinar recording] Understanding the hotel metasearch funnel

In the context of hotel metasearch marketing, your listings function as a condensed sales funnel operating within the larger metasearch landscape. 🌐 This micro-funnel is crucial because it encapsulates...
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Digital Marketing

What is CTV advertising and why does your hotel need it?

June 16, 2025

What is CTV advertising and why does your hotel need it?

​In the rapidly evolving landscape of hotel digital marketing, Connected TV (CTV) advertising has emerged as a powerful tool for hotels aiming to enhance their brand visibility and attract...
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Monthly Newsletters

Flywheel news | May 2025 hotel digital marketing news | GCommerce

June 4, 2025

Flywheel news | May 2025 hotel digital marketing news | GCommerce

Big news for our PMax campaigns at GCommerce! Google announced they are upgrading the campaigns with new reporting tools to offer deeper visibility into performance, search terms, and creative...
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Digital Marketing

Key takeaways from Google I/O 2025 for hotel marketers

May 26, 2025

Key takeaways from Google I/O 2025 for hotel marketers

It was a busy week for Google. Along with Google Marketing Live on Wednesday, Google I/O took place this week, and between the two, they announced an incredible list...
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