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Your complete 10-step guide to 2026 marketing & budget success

August 26, 2025

Your complete 10-step guide to 2026 marketing & budget success

As 2026 approaches, hotel digital marketing is rapidly evolving, driven by AI, economic shifts, and new consumer behaviors. Staying ahead requires strategic planning, smart budgeting, and targeting channels that...
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Digital Marketing

Your guide to AI SEO for Hotels

August 25, 2025

Your guide to AI SEO for Hotels

It’s a truly exciting time to be in digital marketing. The rise of LLM’s over the past few years has led to an incredible shift in consumer behavior. AI...
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Digital Marketing

How GCommerce powers Google Ads using AI

August 25, 2025

How GCommerce powers Google Ads using AI

As conversations around AI in hotel marketing grow louder, so do questions about how it’s been leveraged to enhance campaigns and performance.  One question that’s been brought up frequently...
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Paid Search

The ultimate hotel guide to seasonal paid search marketing

August 18, 2025

The ultimate hotel guide to seasonal paid search marketing

Seasonal paid search marketing is a great way to meet your hotel’s shifting objectives throughout the year. However, it can also be somewhat complex, making it tricky to ensure...
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Digital Marketing

[Webinar recording] Breaking the ROAS trap: premium hotel market share with smarter marketing

August 13, 2025

[Webinar recording] Breaking the ROAS trap: premium hotel market share with smarter marketing

Thank you to Affixify for hosting Chris Jackson, Principal of GCommerce Solutions, on the Industry Chats to discuss “Breaking the ROAS Trap”. In this insightful conversation, Chris dives into...
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Metasearch

Google Hotel Ads and AI search results

August 12, 2025

Google Hotel Ads and AI search results

The rise of AI-powered search results is changing the way that guests discover, find, and book accommodations, making it vital to understand how your hotel may appear within AI...
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