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Maddie Holifield

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Email Marketing

Subject to success: How to write email subject lines that get clicked

November 12, 2025

Subject to success: How to write email subject lines that get clicked

Your email subject line is the first impression you make in a crowded inbox. It’s the make-or-break factor that determines whether someone opens your message or keeps scrolling. That’s...
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Digital Marketing

Email campaigns 101: What to send & why

October 6, 2025

Email campaigns 101: What to send & why

Email marketing is still having its moment, despite the rise of AI digital marketing efforts. Email marketing is one of the most powerful marketing tools for connecting with guests,...
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Digital Marketing

Up your email game this cyber season

September 8, 2025

Up your email game this cyber season

As the cyber sale season draws near, hoteliers have a major opportunity to drive bookings and build momentum heading into the new year. Based on last year’s data and...
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Digital Marketing

Our Key Insights on Optimizing Black Friday & Cyber Monday Ad Performance

March 10, 2025

Our Key Insights on Optimizing Black Friday & Cyber Monday Ad Performance

During the Black Friday and Cyber Monday seasons of 2024, we conducted a comprehensive analysis of advertising performance for properties running cyber sales. Our goal was to identify trends,...
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Digital Marketing

Maximizing Revenue and Guest Satisfaction with Revinate Upsells

January 27, 2025

Maximizing Revenue and Guest Satisfaction with Revinate Upsells

Personalizing the guest journey is no longer optional - it’s essential. Revinate, a GCommerce Partner, offers a powerful way to enhance the guest experience and increase your property’s revenue...
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