Digital Marketing
How to increase your booking window with smart revenue management
December 22, 2025
How to increase your booking window with smart revenue management
For many hotels and resorts, shortened booking windows represent a significant challenge. Guests are waiting until the last minute to book, often holding out in hopes of a better...
Digital Marketing
How GCommerce is evolving our brand marketing for 2026
October 31, 2025
How GCommerce is evolving our brand marketing for 2026
At GCommerce, we believe that brand visibility is no longer optional, it is essential. At INBOUND 2025, our team was inspired by sessions on brand strategy and brand marketing...
SEO and Content Marketing
How hotels get found by AI
October 17, 2025
How hotels get found by AI
AI is rapidly changing how travelers discover hotels and resorts. Instead of only typing queries into search engines, guests are now turning to AI-driven tools like ChatGPT, Google Gemini,...
Metasearch
How to drive direct bookings through metasearch advertising
September 18, 2025
How to drive direct bookings through metasearch advertising
In today’s competitive hospitality landscape, reducing dependency on Online Travel Agencies (OTAs) is a top priority for many hotels. OTAs may offer visibility, but the commissions can cut deeply...
Digital Marketing
Leverage first, second & third party data for your property's success
March 24, 2025
Leverage first, second & third party data for your property's success
Data is a pivotal point in digital marketing. It's the driving force behind tailoring campaigns, honing targeting precision, and ultimately achieving results. For a digital marketing agency like ours...
Metasearch
The Role of Hotel Metasearch in Travel Marketing
September 23, 2024
The Role of Hotel Metasearch in Travel Marketing
In the fast-paced landscape of digital marketing, staying ahead of the curve is crucial, especially for businesses in the travel industry. One powerful tool that has transformed the way...
