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Digital Marketing
[Webinar recording] Maximize sales on Black Friday & Cyber Monday: 2026 strategies revealed
November 10, 2026
[Webinar recording] Maximize sales on Black Friday & Cyber Monday: 2026 strategies revealed
Cyber season is one of the highest intent booking periods of the year. GCommerce clients who ran Cyber campaigns in 2025 averaged a 115% increase in revenue year over...
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Digital Marketing
In-Stream Video vs. TrueView YouTube Ads: What’s the difference for hotels?
November 9, 2026
In-Stream Video vs. TrueView YouTube Ads: What’s the difference for hotels?
If you've started dipping into video advertising for your property, you've probably run into two terms that sound like they mean the same thing but don't: programmatic in-stream video...
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Monthly Newsletters
Flywheel news | October 2026 hotel digital marketing news
November 2, 2026
Flywheel news | October 2026 hotel digital marketing news
Google is testing a new hub that brings Business Profile, Merchant Center, YouTube and Ads accounts together in one place. Business Home lets users create and track content, manage...
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Analytics & Tracking
What your hotel’s cookie banner settings could cost you
October 27, 2026
What your hotel’s cookie banner settings could cost you
A decade ago, the most common legal threat presented to hotels and resorts based on their website was ADA compliance; the new target is cookie compliance, and the absence...
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Email Marketing
[Ebook] 13 automated email types your hotel should be using
October 15, 2026
[Ebook] 13 automated email types your hotel should be using
Automated emails do more than confirm a booking. Done well, they build loyalty, drive upsells, and bring past guests back to book direct. Our new ebook breaks down the...
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Digital Marketing
Why hotels should discount early | Flip.to x GCommerce
October 12, 2026
Why hotels should discount early | Flip.to x GCommerce
TL;DR Hotels have long held rate and discounted at the last minute, but Flip.to’s Spacetime data shows guests plan stays for months before they book. Ed St. Onge, President...
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